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Branding Expert Martin Lindstrom

By |2017-04-22T16:34:34+00:00January 13th, 2017|B2B Marketing, brand expert, brand transformation, branding book, branding expert, marketing books|

There are plenty of firms and individuals that carry some expertise in branding across the globe, but few have the consistent insights as Martin Lindstrom, the New York times best selling author of Small Data. When you need to learn from a tried and proven branding expert at scale, talk to Martin, listen to his insights and read Small Data.

How a Charging Device Directly Impacted a Trade Show

By |2017-04-22T16:34:41+00:00April 21st, 2016|B2B Marketing|

Omni-channel marketing for a business to business outcome. A 24/7/365 experience for any kind of professional services provider, including our team atOpiaTalk in Baltimore. This post is essentially a lesson in how the smallest yet most effective tools can impact your life, your business and even help make new friends and grow your book of business. Like many young companies with a passion for technology and media convergence, our team found ourselves among the thousands of attendees at this year's SXSW Interactive event in Austin. A team of four, armed with the usual cadre of energy consuming smart devices so we could all stay in touch on the ground and manage our business remotely via apps and browser based tools. The conference was an incredible [...]