Services 2017-04-22T16:34:32+00:00

Services

Management Consulting

Management Consulting

Companies new and mature can benefit from having someone who’s ‘been there’ and know the reality of your business models & industry to help create a fresh growth track. Company owners and leaders are all too used to consultants recommending staff cuts to favor technology purchases to create more “efficiency”.

Buoyancy Digital believes in humanist capitalism, favoring the value of human resources over technology. In most instances, we can uncover multiple new revenue streams for entertainment and other popular culture companies as well as help to diversify and expand profitable customer acquisition & marketing campaigns. Overall, the costs of retaining our firm to help optimize a company’s revenue channels and digital marketing campaigns tend to be less expensive than other solutions and the net effect means fewer staff cuts on the part of clients going through economic changes.

New Media

Perhaps you or your company excels at creating great products, entertainment content (video, photos, music, art, etc.) or services for the consumer, but you don’t have the time or the resources to hire a proper digital team in-house. This is common. You may perceive a need for a wide array of digital media support services, ranging from managers to oversee digital projects, to media buyers, affiliate managers, SEO techs, social media specialists, designers, developers and more.

To reduce your stress, Buoyancy Digital can provide ongoing retainer-based management of all facets of a company’s digital media and marketing resources. This includes end to end solutions for building, managing and successfully marketing your presence in the digital world.

New Media

Digital Media Buying

Digital Media Buying

Our team spent many years as the seller in digital media transactions. We know the process, the opportunities and the pitfalls for the buyer and can leverage our experience & serve your company in this capacity. Digital media buying includes sourcing from all possible categories of traffic sources & vendors to uncover profitable campaigns for your firm.

These include but are most certainly not limited to major search engines & PPC networks, display ad networks, video ad exchanges, direct publishers, social media ad placement programs and more. Our services include securing campaign sources, all campaign management & optimization, and reporting on results from all efforts.

Search Engine Marketing

From first-page rankings on Google and Bing to paid PPC campaign management on search engines worldwide, Buoyancy Digital and its partners have provided highly profitable SEO services and paid search campaigns to a select group of companies in various industries since the late 1990’s.

Search Engine Marketing